Opened in late 2006, Esplanade Cineplex is a forth installment of Major Cineplex specialty chain. It's located on the fifth floor of Esplanade Ratchada shopping mall in Dindeang district. With 12 screens, including 2 Cinema Galleries for showing the Experimental film, BSC Diamond Screens with reclining seats, and Dolby Atmos cinema.

However, Major Cineplex has opened a second branch of Esplanade in Nonthaburi Province, and serve Thailand's biggest and largest digital cinema theater "MMAX THEATRE". And provide a same functional of Esplanade Ratchada except Dolby Atmos and RealD cinema system.

There are at least 19 Major Cineplex-branded theaters in Thailand, with the number expected to grow in the coming years. The company aims to increase its total number of screens to 500 (including EGV cinemas) by 2012. Major Cineplex's theaters range from shopping complexes, anchored by the cineplex, such as Major Cineplex Ratchayothin or Major Cineplex Sukhumvit, that include bowling alleys, fitness centers, restaurants and shops, to multiplexes that are part of larger shopping malls, such as the Bang Na or Rama III branches in Bangkok.
At the theaters themselves, there is a range of seating choices, including the luxury "Emperor" class, which is similar to EGV's "Gold Class" (see below), and "Opera", which provides a sofa-like seat, designed for couples.

In December 2006, the company debuted another flagship brand, the Esplanade Cineplex, consisting of 13 theaters and a 26-lane bowling alley at the Esplanade complex on Ratchadaphisek Road in Bangkok's Din Daeng district.